Sunday, 10 November 2013

Dreft Fashion Week opens S.dresshow by Lana Biondic

Dreft Fashion Week opens S.dresshow by Lana Biondic



From the first day , S.dress already with its first collection made ​​market boom in Croatia and achieved the status of the most popular dress , which confirms almost every sold -out collection.

Lana Biondic  and Sanja Vukelic Ciampolini rejected many offers to participate in the Croatian fashion events ,but the author and founder of the brand S.dressa Lana Biondic  accepted an invitation to participate at Dreft Fashion Week Zagreb and his first solo show, which will officially open DFWZ as the beginning of a much larger international fashion tour this season. 



"According to the demanding market of the world fashion scene , the foundation of every good work is perfection , just the way I detail matched the overall operations , can be given to the presentation of collections. 

This show for me is just icing on the end of a lengthy time . I will present for the first time in my way the rules of the fashion industry through my collection for spring / summer 2014 , "says Lana .

Lana is especially excited because her show was being watched by her husband Dragutin Biondic and Hamed Bangoura , the organizers of the former biggest fashion event shows in Croatia by Estare Culto worn by the then world's most famous male and female models like Karolina Kurkova , Alek Wek , and Velasquez Marcus Schenkenberg, were sitting in the audience and following my show.

 " Then I sat in the audience too with tears of joy and pride , because today the situation because of a little difference, went on entirely different scale", said Lana .


Casting for S.dresshow has been already held for which only blondes were selected. Lana said, " I chose 15 beautiful young women , each with distinguished personality and you will have the opportunity to see them live on amazing Alyssa , who is NY Fashion Week runway with talented photographer Maya tation . "




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